Bathroom Advertising
Average patronage per location is 22 000 monthly.
Bathroom advertising. There are many different forms of restroom media though the wall poster is the most common. Why is indoor advertising so effective. Bathroom advertising costs less than print or tv. Impactful engaging cost effective uncluttered advertising.
There are many different venues to choose from too from the family restaurant to the local nightclub. Indoor advertising viewer impression time is 30 seconds to 4 minutes with our indoor billboards. Restroom advertising is a form of indoor advertising that is highly desirable and effective. Restroom billboards can be targeted to men or women exclusively even by age group income range or lifestyle.
Restroom advertising is affordable since signs and posters are relatively inexpensive they can be placed in multiple locations which creates the opportunity for even more exposure. Broderick of starcom worldwide responsible for the conker urinal mats agrees bathroom advertising comes with baggage. Marketers can own the space in theater restrooms with eye. Restroom ads are placed on walls of restrooms in bars and restaurants and are visible to patrons of those venues.
Advertising value is compared using a measure called cpm cost per thousand that represents the cost of a thousand so called impressions that the ad makes on the public. Restroom advertising retention rate is outstanding 84 after just one viewing. You can place advertising on walls mirrors soap dispensers paper towels toilet paper toilet seats the options are virtually endless. Restroom advertising is not limited to door panels or stall signs.
Jun 2 2016 explore jonathan barrett s board bathroom advertising on pinterest. Eye level static and digital place based indoor restroom displays and ancillary ooh products. Micro target media in a restroom for one to three minutes we own you. Restroom advertising is read 95 100 of the time which makes it a great media to target a specific gender.
Target a captive audience by geography gender in high traffic social setting venues. An mtm wrapped portable restroom on its way to aids walk source. See more ideas about advertising guerilla marketing creative advertising. Advertising in bars or clubs will give you more leniency with your message and content than a family restaurant or community center would.
It s a liability to turn left or right at a urinal marc miller president of new york based insite advertising. This is an especially effective form of advertising for local businesses who want to flood a particular market with their message. You really have to work with the humor of the.